Privacy policy

At Vieur, we respect your privacy and are committed to protecting your personal data. This policy explains what information we collect, how we use it, and the rights you have under the General Data Protection Regulation (EU GDPR) and the UK General Data Protection Regulation (UK GDPR) and the Australian Privacy Act 1988.

1. Data Controller

The entity responsible for the processing of your personal data (Data Controller) is:

  • Legal Entity: FIREBLADE LLC
  • Address: 312 W 2nd St #5196, Casper, Wyoming 82601, United States
  • Email: help@vieur.com

2. Information We Collect

When you shop with us or interact with our website, we may collect the following information:

  • Personal details: Name, email address, phone number, and billing/shipping address.
  • Order information: Products purchased and transaction history.
  • Payment details: Processed securely through our payment partners. We never store your full credit card details.
  • Technical data: IP address, browser type, device information, and cookies to improve your shopping experience.

3. How We Use Your Information

We process your personal data based on the following legal grounds:

  • Performance of a Contract: To process your order, arrange shipping, and handle returns.
  • Legal Obligation: To comply with tax and accounting laws (e.g., keeping invoices for tax authorities).
  • Legitimate Interest: To improve our website, prevent fraud, and handle customer support inquiries.
  • Consent: If you explicitly sign up for our newsletter (you may unsubscribe at any time).

4. International Data Transfers

Please note that we are a company based in the United States. By placing an order, you acknowledge that your personal data will be transferred to and processed in the USA. We take all necessary steps to ensure your data is treated securely and in accordance with this privacy policy, relying on recognized safeguards such as Standard Contractual Clauses (SCCs) to protect your data in accordance with EU and UK GDPR standards.

For our Australian customers: Your personal information is disclosed to overseas recipients located in the United States (where our legal entity is based) and potentially other countries where our service providers (like Shopify or Google) maintain servers. By providing your information, you consent to this overseas disclosure.

5. Sharing Your Information

We do not sell or rent your personal information. We only share data with trusted third parties necessary to operate our business:

  • Payment Processors: To facilitate secure payments.
  • Logistics Partners: To deliver your package (e.g., FedEx, DHL).
  • IT Services: To host our store (Shopify) and analyze website performance (Google Analytics).

6. Your Rights (GDPR & Australian Privacy Principles)

Under European, Australian and UK data protection laws, you have the following rights:

  • Right to Access: You can request a copy of the data we hold about you.
  • Right to Rectification: You can ask us to correct incorrect or incomplete data.
  • Right to Erasure ("Right to be Forgotten"): You can ask us to delete your data, provided we are not legally required to keep it (e.g., for tax purposes).
  • Right to Restriction: You can ask us to pause processing your data.
  • Right to Portability: You can request your data in a structured, machine-readable format.

To exercise any of these rights, please contact us at help@vieur.com. We will respond to your request within 30 days.

7. Cookies

Our website uses cookies to ensure the site functions correctly and to analyze how visitors use our store. You have the right to accept or reject non-essential cookies via our cookie banner.

8. Data Retention

We retain your personal data only for as long as necessary to fulfill the purposes for which we collected it, including for the purposes of satisfying any legal, accounting, or reporting requirements (typically 5 years for tax records).

9. Right to Complain

If you believe that your data is being processed unlawfully, you have the right to lodge a complaint with the supervisory authority such as the Dutch DPA in the Netherlands, the ICO in the UK, or the Office of the Australian Information Commissioner (OAIC) at www.oaic.gov.au.

10. Automated Decision Making

We may use automated systems (such as those provided by Shopify) to help us detect fraud or to suggest products you might like. These processes do not have a significant legal effect on you, and you can contact us if you have concerns about an automated decision.

11. Contact Us

We’re here to help with any questions about your order, our products, or our policies. Our support team is always ready to provide quick, reliable assistance.

Customer Support

Order Inquiries

If your inquiry is related to an existing order, please include your order number in your email or have it available when you call so we can assist you more quickly.

Company Information (Legal Operator)

  • Business Name: Vieur
  • Legal Entity: FIREBLADE LLC
  • Business Address: 312 W 2nd St #5196, Casper, Wyoming 82601, United States
  • Company Registration Number: 2025-001603504
  • Employer Identification Number (EIN): 36-5130650